WE CREATE OUTSTANDING
REAL ESTATE BRANDS
BASED ON RESEARCH
AND AESTHETICS
12+ years
in branding & communication services
6+ years
in real estate
100+
completed projects for developers
5
WOW awards-finalist
brands
What we do
Branding
We offer a full range of branding services to help you stand out from the competition and shape your unique image in the minds of your audience. The main products we develop at this stage include:
- Logo and brand sign
- Corporate identity
- Brand layouts
- Design code
- Brand book and guidelines
- Design system
Strategy
We specialize in conducting strategic research that enables the creation of an effective brand and its unique positioning. By combining marketing, sociological, and cultural methodologies, we help clients make the right business decisions.
- Desk market research
- Trend analysis and SWOT
- Audience profiling
- In-depth interviews
- Best global practices
- Product analytics
- Positioning and Unique Selling Proposition (USP)
- Brand platform
- Naming and slogan
- Portfolio architecture
- Communication strategy
- Brand tone of voice (ToV)
Creative
We create a creative solutions to ensure an effective brand launch and implementation, build dialogue with target groups, and increase recognition. We develop creative concepts and image materials that convey your unique value to clients.
- Creative concept
- Banners
- Hoardings
- Brochures
- Radio and video ads
- Sales office design
- Layout album
- Master plan
Digital
In addition to physical and offline presence, we create key touchpoints for your brand in digital environment relying on UX/UI, product trends, and a complete tech stack, we ensure a seamless experience for customers interacting with products and reinforce your mission in a digital format.
- Website
- Landing page
- Applications
- AI graphics
- 3D and motion design
Our projects
Cityzen
Comprehensive brand development for the CITYZEN multi-apartment complex for MR GROUP. Naming, positioning development, creative campaign for sales launch, design of brand carriers.
HIGH LIFE
Brand development for the premium-class residential complex High Life by Pioneer Development. Research, brand platform development, corporate identity and brand book, creative concept and image slogans, project naming.
Ostankino
Development of corporate identity, creative concept, and series of slogans for «Ostankino Business Park» by PIONEER DEVELOPMENT.
Skolkovo ONE
Conducting sociological research and rebranding of the «Zarechny Quarter» residential complex for Ikon Development. Research, naming, formation of unique positioning and communication strategy.
Evopark
Development of the network brand for Evopark apartment complexes in Moscow for GC «Osnova.» Analysis, conducting in-depth interviews, product idea brand standard, brand positioning, naming. Brand book, corporate identity, carriers, creative campaign.
Clementine
Brand development for the comfort-class residential complex Clementine by Upside Development. Research, brand platform development, naming, corporate identity, creative concept, image slogans, and brochures.
See all
Portfolio
Our team
We combine deep expertise in marketing research, design, and real estate market with our uncompromising drive to create disruptive brands that change the game
Alexander Stikhin
CEO, founder